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Tag Archives: seo
5 Ways To Drive More Traffic To Your Website
“If you build it, they will come.”
Image by Getty Images via Daylife
If I’ve learned anything over the past few years, it’s that this old axiom doesn’t always apply, especially in this day and age. Simply putting together a website with the latest technology platforms on top of a semi-clever URL won’t do the trick. There are, however, five simple things that you can implement to move the traffic needle up and improve your metrics.
Search Engine Optimization: Search engine optimization, otherwise known as SEO for short, is one of the hottest topics in website development today. Not in the know? Here’s a quick rundown. According to Wikipedia, it’s “the process of improving the volume or quality of traffic to a web site from search engines via “natural” or un-paid search results as opposed to Search Engine Marketing (SEM).” It’s like tidying up your website and filling out all of the appropriate forms so that search engine crawlers will get the most context from your site and reward you with a higher page rank.