Category Archives: Social Networking

How do you know your client’s don’t Twitter?

The Golden Rule is Delusional: People want to be treated the way THEY want to be treated. Not the way YOU want to be treated.

You may know a lot of things about your customers, but you don’t know what each one of them had for breakfast based on what you had in your bowl this morning. Your own behaviors are not a good place to start when deciding how customers like to interact.

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Russian Hacker Selling 1.5 Million Facebook Accounts

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1242 Million Facebook Accounts tweets Million Facebook Accounts 04/23/10 by Jolie O’Dell A hacker who calls himself Kirllos has obtained and is now offering to sell 1.5 million Facebook IDs at astonishingly low prices — $25 per 1000 IDs for users with fewer than 10 friends and $45 per 1000 IDs for users with more than 10 friends — according to researchers at VeriSign’s iDefense. Looking at the numbers, Kirllos has stolen the IDs of one out of every 300 Facebook users. Information for sale includes login credentials; whether or not the e-mail addresses and passwords are legitimate is currently unknown.

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Industry-specific guides to Twitter, by profession.

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The link below provides a compilation of links to industry-specific guides to using Twitter. Definitely worth a look, especially if you are considering incorporating Twitter into your marketing plan.

http://pistachioconsulting.com/featured-articles/industry-guides/

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Turn DM’s into PM’s

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t.imo.im is an interesting application that provides Twitter users a way to turn their Direct Messages (DM’s) into Instant Messages (IM’s).

In essence t.imo.im it is taking the usual direct message conversation that you may have with someone and turning it into an instant messaging experience  we have yet to see elsewhere. From initial tests we found it to have awesome potential. After playing around with t.imo.im for a little bit, there are actually some things that you NEED to know if you wish to use it.

http://thenextweb.com/apps/2010/04/16/instant-messaging-twitter-reality/?awesm=tnw.to_15yJm

Enjoy!

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HOW TO: Clean Up Your Facebook Profile

Facebook profile circa 2006.

Image via Wikipedia

Facebook offers extensive options for fine tuning what individual applications and people can see or do on your Facebook profile, but if you haven’t been following all the changes (and Facebook likes to change often), you might feel lost in all the options. We’re offering a rundown of the most efficient ways to make more sense of your Facebook experience.

The simplest way to control what shows up in your News Feed is to click “Hide” on an item you don’t want to see. Facebook will ask you whether you want to hide that person or page, once you confirm it, you won’t see anything from them again.

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Ten Ways a Facebook Fan Page Helps Your Business

Even if members have no intention of buying anything, the community you build can benefit your business.

Facebook, Inc.
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Facebook is a social network, not a shopping network, so why should any business spend resources establishing and maintaining a Fan Page on Facebook? (A Fan Page, by the way, is a profile for a business or organization rather than for an individual.) Because even if members have no intention of buying anything on Facebook, the relationships you establish and community you build there can benefit your business in countless ways. Here, I reveal the top 10 ways a Facebook Fan Page can help your business.

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Followbase: A Twitter CRM Starter Kit

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For those of you that are struggling to find a way to get started with Twitter as a Marketing and Customer Relations tool in your business, Followbase might be just what you are looking for. All you need to get started is a Twitter Account which you will then use connect to Followbase; which then scans your twitter stream and  sorts them into four customer service related topics: Mentions, Ideas, Problems and Questions.

The service is still in Beta and for now, it’s free. So if you’ve been wondering how to leverage Twitter for your Business, this is one simple place to start.

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